Independent IP Address Strategy

Modernise Your
IP Address Strategy

Helping organisations take control of their IP address ecosystem — from internal governance and capacity optimisation to strategic IPv6 deployment and IPv4 market positioning.

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RIPE NCC Amazon Web Services Liberty Global ICANN ASO Address Council 15+ years global experience FinOps Certified
Why Independent Advisory

Your IP Strategy Should Serve
Your Interests First

Your IP strategy should reflect your organisation's priorities. KIPA provides independent, senior-level advisory across your entire IP ecosystem — from internal governance and operations to external market positioning.

⚖️

Client-Aligned

Advisory fees never tied to transaction outcomes. Recommendations based on your strategic position, not deal flow.

🔍

Operator Perspective

Built on 15 years managing IP from inside major operators and the registry system — not from selling to them.

📊

FinOps Discipline

IP addresses treated as strategic financial assets. Governance, forecasting, and market positioning with the rigour your CFO expects.

Multi-€M

Saved via internal IPv4 recovery

Avoided external market purchases

Years

Of IPv4 runway recovered

Across multiple operating countries

1.5 FTE

Recovered via IPAM automation

40% faster site turnaround

Risk ↓

Depletion risk mitigated

Proactive forecasting vs emergency purchases
The Evolving Landscape

A Dual-Stack World Demands
a Dual-Track Strategy

IPv4 and IPv6 coexist and will continue to do so. Organisations that hold or need public IP capacity now face a complex matrix of technical, financial, and strategic decisions.

IPv4 Market Reality

1.5 Billion Addresses Transferred

The IPv4 ecosystem has seen 40% of the world's address space move since 2009, driven by M&A and market trading. Transfer prices have corrected from their 2021 peak, while leasing has surged as a flexible alternative. The RIPE NCC region has become the global hub for IP liquidity, attracting massive volumes from ARIN and APNIC for cloud infrastructure and leasing portfolios.

583M IPv4 not advertised Prices crashing down from $60 peak to $15 Leasing: $0.35–0.40/IP/mo
IPv6 Trajectory

Growing — But Still Incomplete

Nearly half of users can now access IPv6, and network readiness is approaching 50%. But content-side adoption lags far behind at around 30%. This matters: if your customers' content destinations don't yet support IPv6, the real-world service benefit of deployment is limited. Strategic, targeted deployment — not blanket migration — delivers measurable value.

~45% user capability ~30% content support Technical debt high
What We Do

Services

Three tiers of engagement designed to meet you where you are — from an initial strategic assessment to ongoing, embedded IP management.

Diagnose · Prioritise · Plan

IP Strategy Assessment

A comprehensive review of your IP ecosystem: governance, IPAM maturity, utilisation, forecasting, and market positioning. Prioritised roadmap with clear financial and operational impact.

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Execute · Migrate · Integrate

Program Delivery

Hands-on execution of strategic IP initiatives: IPv4 recovery, targeted IPv6 deployments, post-M&A integration, IPAM automation, and RIR engagement management.

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Ongoing Oversight

Fractional IP Management

Senior IP strategy leadership on a retained basis. Governance cadence, market intelligence, policy monitoring, and executive-level advisory — without a full-time hire.

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Real-World Impact

Results That Compound

Each case reflects actual outcomes from IP ecosystem maturity programmes delivered at scale.

Multi-€M

Internal Recovery

IPv4 Capacity · Multi-country

Governance audits across residential, business, and infrastructure pools revealed cancelled projects, expired quarantines, and unnecessary stockpiling. Multiple /16 blocks recovered internally — avoiding millions in external market purchases at peak pricing.

Years

Runway Recovered

Forecasting · Risk mitigation

Granular, scenario-based analysis — splitting by service type, seasonal trends, and IPv6 projections — repeatedly identified capacity that aggregate forecasting missed. Depletion timelines extended indefinitely across multiple operating countries.

1.5 FTE

IPAM Automation

Efficiency · 300+ sites

CMTS upgrade required IP scope swaps across 300+ sites with five systems checked per site. Automated scope checker with rules-based logic recovered 1.5 FTE and cut turnaround by 40%.

Millions

IPv6 Migration

DS-Lite · Customer segmentation

Customer profiling separated power users (port forwarding, gaming) from standard users. DS-Lite deployed only for Profile B — freeing millions of IPv4 addresses with zero support spike.

About KIPA

Built on 15 Years at the Centre of the IP Ecosystem

James Kennedy — IP address strategy consultant

KIPA was founded by James Kennedy to bring FinOps-grade discipline to IP address management — treating address space as what it has become: a strategic financial asset.

With experience spanning Liberty Global's multi-country IP portfolio, Amazon Web Services globally, and the RIPE NCC (where James served as Chief Registry Officer overseeing the registry for 20,000+ members across 76 countries), KIPA brings a perspective most organisations cannot access in-house.

Full Background →
"James led and developed Liberty Global's IP address management discipline across its core network and 13 operating countries, creating a robust framework that brought stability, efficiency, and real impact. His expertise and vision turned challenges into sustainable results."
— Mansoor Sami Khan, former VP Network Operations & Director Network & Data Center Planning, Liberty Global

Ready to modernise your IP address strategy?

A 30-minute consultation is enough to identify whether there is strategic value to unlock in your IP ecosystem.

Book a Consultation → jkennedy@kipa.global